Tag Archives | fashion

Stylish Hardware by Melon Optics

“We work hard and we like to ride hard, so our equipment always takes a beating.”

Melon Optics gear demonstrates excellent craftsmanship cleverly combined with simple, refined design. For those of us who don’t want to forgo the action in the name of style, this is a brand that speaks volumes.

From goggles, to sunglasses for daily wear, to pretty cool apparel basics, you want to get your hands on anything with their trademark. Not to mention they're totally affordable. We urge you to have a peek at their website - if not for shopping, at least for their video-led blog entries, which will leave you day-dreaming about your next extreme adventure.

Stand-out pieces include their customisable classic design the LAYBACK and the TRIPPER from the premium collection… *swoon*

THE TRIPPER

Words by: Nicole

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Time to be Stupid ASC

Wearing their hearts on their sleeves the duo behind Stupid ASC have created a label worth noting. For Harvey and Cat, if you’re not one to take life too seriously, you’re pretty much part of the gang.

Although the brand was born in Les Deux Alpes, a small town high in the mountains, it aims to capture the imagination of “every like-minded idiot around the planet, from the Alpes, to the sea, to the cities and beyond.”

Stupid ASC The Icon Sweatshirt

Mirroring the unwritten lifestyle rules of the extreme sport maverick, Stupid ASC blends snow and surf functionality with street wear influences. The result is a range of clothing that is durable, comfortable and timeless – something everyone with a seasonal hobby or profession undoubtedly needs.

Their AW14 collection combines ski resort living with touches of modern utilitarian design, engineered for any environment. Their signature piece has to be their exclusive piste-map camo sweatshirt, featuring a selection of their favourite Alpine resorts and snowboarding spots remixed into a digital sublimated print. We highly recommend getting your hands on one.

Stupid ASC The Icon Sweatshirt

Other favourite picks include the fold-up white camo t-shirt – an epic addition to your basics wardrobe – and the burgundy riding shirt.

So if you have the confident fearlessness to jump headlong 100% into everything, you probably deserve to have Stupid ASC clothing on you at all times.

(It's worth noting they have a small selection for women on their website, too!)

 

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Dirty Velvet: A weird and wonderful world

It's not often that solid fashion meets sustainability. And because it's a rare combination, when it does occur it's definitely something worth noting.

"You Are Here"

 

This is why Dirty Velvet caught our attention -  a design collective focused on producing high quality clothing with designs that offer a creatively different perspective to the mainstream, created using both ecologically and socially sustainable methods.

Keyhole T

They've been producing original graphics since 2006 that "combine strong and thought provoking imagery to reflect their slightly twisted view of the world."

"Godzilla"

We strongly suggest you check them out. Any company that can boast originality in their design whilst being kind to the environment gets out vote. (Besides, Usain Bolt digs the brand, and he's a pretty cool dude.)

It's a menswear brand, but we're definitely getting our hands on any one of the t-shirts - they would look pretty slick with a pair of skinnies for a laid back look.

Peace out! LW

 

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Lizzy Caplan in “Fashion Film”

If you've ever seen Mean Girls or her latest film Bachelorette, you'll know how absolutely hilarious Lizzy Caplan is.  We love her dry humour and direct 'no shit' approach to life - well that's what comes off in her characters anyway and if she's anything like that, she's the kind of girl we want to meet.  Any crazy cat who has the confidence to tell it like it is and not care about the consequences sounds like a fun girl.  I imagine, though, that you'd want to always keep her on your side because being on the other end of that would probably be pretty upsetting.  Check out this film she stars in called  FASHION FILM by Matthew Frost on Vimeo.  It's a short, gorgeously filmed parody, take a look for yourself, it's a good'n!

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Fashion Pinspiration

One of our favourite ever social platforms has now become a huge and reliable compilation of fashion inspiration.  Pinterest has been growing at a ridiculous rate over the past few years and we've enjoyed getting fully hooked on it - it has become an unmissable daily habit.  There are so many different uses for Pinterest, mainly we love perusing around for great photography, funny quotes, artsy things and, of course, fashion tips and inspiration.

As much as we love shopping online at our various favourite stores, there is something more endearing about seeing how people have put together outfits to fit their own style.  Our favourite outfits, we have decided, are not always the expensive designer ones, actually they are the ones that combine a mixture of vintage thrift, high street and perhaps a cheeky designer item - street style.  The most important thing is that you express your own style through what you wear and we've found some amazing "Pinspiration" that inspires us to do just that.

You can let us know what you think and what you like in our comments box below.  Find us on Pinterest to see more of our compilation of visual awesomeness: pinterest.com/littlewingmag

Bold black jacket with strong shoulders and gold chain detail. Sometimes a jacket can speak a million.

Bold black jacket with strong shoulders and gold chain detail. Sometimes a jacket can speak a million.

Golden swinger pantaloons paired with a black lace leotard. Daring yet wearable.

Golden swinger pantaloons paired with a black lace leotard. Daring yet wearable.

All hail the Rock n Roll era and the fact that it's still awesome.

All hail the Rock n Roll era and the fact that it's still awesome.

Double Denim worked perfectly - love!

Double Denim worked perfectly - love!

Beautiful, Boho Chic, everything you'd ever want from a summer outfit.

Beautiful, Boho Chic, everything you'd ever want from a summer outfit.

A perfect one for dinner to club.

A perfect one for dinner to club.

Aztec print and antique jewels are what make this outfit pretty spectacular.

Aztec print and antique jewels are what make this outfit pretty spectacular.

Boho chic mixed with vintage and a bold statement hat - parfait.

Boho chic mixed with vintage and a bold statement hat - parfait.

Very cool street style, mixing together lots of different textures.

Very cool street style, mixing together lots of different textures.

Love the neutral tones and comfy flat boots.

Love the neutral tones and comfy flat boots.

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Must have: Cambridge Satchel

An old classic turned into a modern phenomenon!  It's not just the satchels that we're obsessing over, it's the branding and the whole story behind this company.  If you haven't had a chance to hear about how The Cambridge Satchel Company came about then have a look at the video below and see Julie's journey.  She makes it look so easy!

These Cambridge Satchel's are the perfect mix of a usable classic handbag mixed with cool colours and great craftsmanship.  We're very excited about the fact that bright coloured handbags are around and about.. we're suckers for bright coloured accessories and what an awesome way to brighten up a dull winters day!

Loved by bloggers and fashionistas all over the world, Julie's humble idea has exploded in the fashion industry and is pouring all over our social media pages.  And we say all the more power to you!  We're inspired and hope to achieve half the success that Julie has.

Love The Cambridge Satchel company?  Let us know which colour you're saving for 🙂

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An Enchanted Forest

To celebrate our new look - here is a little video treat featuring the beautiful Melissa Benkendorf!  
Makeup & Hair: Julia Whiteway. 
Music: Explosions in the Sky - First breath after comma.

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Burberry: ‘Art of the Trench’

Last weekend saw Burberry bring together all lovers of the iconic Trench Coat! Burberry hosted a very exciting event in India to celebrate the ‘Art of the Trench’. Chief Creative Officer Christopher Bailey curated an interactive exhibition that featured photographs of people wearing iconic Burberry Trench Coats throughout Delhi and Mumbai. "I am incredibly excited about our Art of the Trench India project that we’ve been working on. We have this incredible portfolio of portraits taken by Manou, the Indian streetstyle photographer, throughout Delhi and Mumbai of people wearing their iconic trench coats which we are thrilled to be showcasing both physically and digitally.”

At the event, there were LED screens placed strategically around the room all displaying street-style portraits, some were taken by Indian photographer Manou and others by the public. Burberry now invites all of us all around the world to take candid photos of each other sporting a trench and upload them to the ‘Art of the Trench’ website. The Artofthetrench.com website is fully integrated with Social Networking; it works to celebrate the iconic Burberry trench coat and the people who wear it.  The trench is an iconic piece of British apparel, one that certainly deserves a celebration to this standard!

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A Dissociative Identity

Model - Egija Zviedre
Photographer - Chris Edwards
Hair & Makeup - Bobbie Ross
Directors & Stylists - Nicole McLennan, Hana Difrawy

Little Wing's first editorial fashion photo shoot has gone swimmingly well thanks to a few people mentioned above and to two fabulous shops lending us their clothes: 'That Vintage Shop' and 'Rock & Robes'.  We hope you all enjoy the shoot, look out for more to come in the near future! 

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A Lesson of Expression Inspired by the Great Lady GaGa

The Personal Thoughts of Hana Difrawy...

 Well, there have certainly been been mixed views about Lady GaGa ever since she started to become widely known, I personally believe this is because people just don’t know how to read her!  I certainly don’t understand a lot of the things that she does, but I do know that I find her extremely creative and intriguing.
I have chosen to showcase Lady GaGa as a particular musing for us because she encompasses a lot of what Little Wing is about.  Lady Gaga is an outrageous fashion icon, a misunderstood (at times) artist and an amazing musical talent, someone who is not afraid to experiment and break boundaries… really break boundaries!I love the fact that she is so random and confident with what she does.  She expresses herself in so many ways, through fashion, music and stage design.  GaGa is not alone however, she has a crazy creative team behind her, known as the ‘Haus of GaGa’, they are a group of artists and designers who help to come up with some of GaGa’s famous creations.  Although she has all of these creative people to help her, when it comes to the performance or the public appearance, GaGa is the one showcase the work of these artists and herself, she is the only one there to take either the praise or take the slaughter!

In my opinion, GaGa is an inspiration because of her confidence and her creative expression.  Most of us would say that we do express ourselves through our clothes, music choice, even the way we walk, talk and carry ourselves.  It can be said however, a lot of us are much too safe with our choices.  If everyone had a little bit more of GaGa’s fearlessness in them, I believe the world would be a much more creative, interesting and forgive me for bieng so blunt.. FUN place to live in.

I put it to everyone reading, try and overstep your boundaries of expression just one step further and see where it takes you, it may just give us all the extra boost of confidence to jazz up our current selves!

Check out some of the Haus of GaGa's amazing creations at: www.haus-of-gaga.com


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Q&A: College Fashionista’s Amy Levin

Six years ago, circa 2006, people armed with just a computer, an internet connection and plenty of ideas began to partake in the fashion blogging phenomenon. Thousands of personal on-line logs were kept, updated on a daily basis, adorned with pictures, filled with confessions and thoughts. Bloggers gained a cult following almost immediately, as they provided the ever-growing cyber audience with a nice alternative to the mainstream media. Many of these blogs have grown to become businesses or helped the bloggers themselves make a name for themselves. Amy Levin was one to capitalize on the so-called "blogging revolution." As the founder and editor of CollegeFashionista, a site dedicated to cataloguing college/university fashion all around the world, she has taken fashion blogging to another level. She is one heck of a lady; an entrepreneur of the highest calibre. Little Wing caught up with her to ask her a few questions...

Hi Amy! Thanks so much for talking to us! So first off, how did College Fashionista begin?

CollegeFashionista started as a personal blog of mine during my senior year at Indiana University. After several internships in various sectors of the fashion industry, I felt I was most passionate and excited about photography and writing. I decided to channel those interests into a personal blog at my university. One thing led to the next and after picking up momentum by friends reading my blog I decided to expand this hobby into an actual company. When I graduated in May 2009 I spent the entire summer planning for our August launch of CollegeFashionista. I brought on investors to help start my idea, build a website and all the other elements that go into a company. In August 2009 CollegeFashionista launched at 5 schools. We are now at over 200 schools worldwide.

Why was London your big inspiration?

As a child I travelled immensely and had been to London several times but it was during my Junior [second] year when I actually lived in London that I became extremely inspired by this city. The way people dressed on the streets is what really caught my eye and I often found myself taking inspiration from looks worn by my peers at uni or on the streets for my own wardrobe. It was from this experience that I decided I wanted to document the college demographic. College is such an interesting time in our lives because it’s the first time most people are away from home and really figuring out who they are. A lot of this comes through in your wardrobe and I felt it necessary to showcase this to the world. Hence CollegeFashionista. I still hold a very soft spot for London and always go there to get re-inspired.

Did you always want a career in fashion?

I can’t remember a time when I didn’t love fashion or want to pursue a career in it. I wasn’t sure what sector of the industry I was going to be involved in but I always knew I would end up in the fashion world.

How much did the blogosphere facilitate your career?

My entire company and brand is web based so without the blogosphere CollegeFashionista would absolutely not exist. I also started CollegeFashionista as the blogging world was beginning to explode which always plays a key factor in the success of my site. Now the market is very saturated and to start something new takes a lot of innovation, but it’s definitely still doable.


Do you think that blogs are important to have if you want to be seen/heard in the fashion business?

Absolutely. Social media is such an important part of creating a brand whether your brand is online or not. It’s the best way for a brand to communicate with its consumers and to get feedback immediately. I don’t think social media or the new way of media is going anywhere so for a brand to fall behind on this is putting that brand at risk of missing out.

How has CollegeFashionista made an impact on the fashion scene?

CollegeFashionista shows real fashion worn by real people. It allows college students to see what their peers are wearing all around the world and to take tips and advice from this demographic for their own personal wardrobe. Often fashion can be very intimidating and I believe CollegeFashionista shows the more realistic, obtainable side of fashion and how real bodies are wearing clothing.

Many people seem to think that blogging has broken down the barrier to the seemingly impenetrable industry that is fashion. Do you think that with what you are doing you have contributed to this?

I think like any industry, fashion is competitive and difficult to break into. I do think blogging has taken away a lot of that behind the scenes glitz and glamour we all use to dream about. Now people can see exactly what happens in Vogue’s offices through editor Twitter handles, reality TV shows, Tumblr, and other platforms like these. I don’t think that it’s “easy” to get into the industry now I just think people are more aware of the various sectors of the industry and what jobs really do exist. This industry is still beyond competitive and will only allow for those who are driven, dedicated and talented to survive.

Do you think that the ‘social order’ of fashion reportage is changing due to influential young bloggers, like yourself?

I think bloggers in a sense are the celebrities of our generation. It’s very surreal to see bloggers like Bryan Boy sitting alongside Beyonce at Fashion Week. It’s encouraging to know that the industry is changing and no longer do you have to be a traditional celebrity to make it to the top.

Do you feel that you (and other bloggers) are contributing to the journalistic aspect of the fashion industry with what you do?

Of course! Bloggers are the journalists of our generation. Bloggers are providing content, lots of it, on a regular basis. While it might not be in the traditional form it used to appear in blogging, it is definitely still journalism.

Did you ever feel that as CollegeFashionista became more of a business and gained important links to brands you lost the authenticity and ‘street cred’ that is usually identified with a blog?

Not at all!

Written by: Nicole McLennan

 

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